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On 24th December 2011, China lingerie label Ordifen launched a lingerie fashion show named “Chinese Red” at Shanghai Huibao Square. In the show, Ordifen showcased its exclusive “Chinese Red” collection 2011, which made Shanghai citizens to have an opportunity to observe latest lingerie trend. “Chinese Red” collection 2011 reveals the confidence and boldness of modern Chinese women. It is one of the most popular lingerie collections inspired by Chinese culture.
In 1998, Ordifen firstly developed red lingerie named "Chinese Red" annotating happiness and pray meanings to match fashion trend with Chinese and Western culture to build Chinese own fashion and trend led Chinese red lingerie trend. During the opening of 2010 World Expo, Ordifen international group especially invited last eight champion models to jointly perform grand times and carried out the tour promotions in China. (Translated by wilson)
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