On August 30th, the Chinese lingerie brand Elle attached to Guangzhou Boyi trade limited company held 2010 FW new collection around the theme of "Free image . flower dance" at Beijing Tanggu Yaxiu hotel performed a lingerie fashion feast. The fashion guests in attendance felt such French fashion elegancy together.
Elle brand comes from French and its headquarter is at the beautiful Paris. The products cover 46 countries and more than 3000 cities all around the world including magazine, lingerie, womenwear, menwear, accessories and so on. In 2006 Match, Elle lingerie was officially introduced into Chinese mainland market by Guangzhou Bosheng trade limited company evoked a fashion stir in lingerie industry with its innovative design style and conception enabled feminine lingerie to be more fashionable and chic in the daily life, brought out a kind of French ladies' delicate lifestyle. With four years developments, Elle lingerie franchised stores had covered kinds of big cities all around China including Shanghai, Beijing, Guangzhou, Shenzhen and Hongkong areas. By right of its brand power, 2010 Elle lingerie consistently launched brand-new products and conceptions to strive for developing more fashion areas.
2010 Elle FW lingerie collection employed Euro or Japan import fabric specially paid more attentions to FW seasons needs artfully chose different kinds of fabric advantages to make you enjoy comfort, elastic, moisture absorption, ventilate Elle brought out.
On the details, patterns, patch-up, motif technics and small holes embroidery, lace crochet and cotton trimmings presented all different kinds of styles met different feminine demands. Besides Elle exclusive patterns, delicate detailed ornaments fully presented Elle lingerie intimate side. On the design, Elle label artfully was embroidered on the lingerie enabled it to be of strong brand speciallity. The strap motifs or lace embellishments were suitable for matching apparel to take exposure effects.
In terms of colours, dark and deep colours became classic and light and bright colours were regarded as embellishments. Voliet tones were of more soft, elegant and feminine feel, and dark red, rose and brown as the optimistc confident colours became the fashion colours you could not miss.
The patterns or lace embellishments on the lounge wear made the pure cotton become more saucy and cute. Practical longseelves and T-shirt could be used as the basis or matching the outfit in the same style.
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