With one image imagined to appear more perfect and breathtaking than the other, its easy for Mara Hoffmans swim campaign to transport us somewhere exotic and hot.

With one image imagined to appear more perfect and breathtaking than the other, it’s easy for Mara Hoffman’s swim campaign to transport us somewhere exotic and hot, what’s harder is for us to choose a favourite among both the stunning imagery, and the gorgeous swimwear offering for the season.

The stuff of Moroccan dreams, the colourful campaign lensed by Olivia Malone marries Hoffman’s signature prints and effortless, bohemian silhouettes with Marrakesh’s heavenly scenery, teensy bikinis to breezy dresses dipped in rainbow colours further setting off the mood.

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