Shanghai, it’s one of the most fascinating and inspiring cities in the world. Shanghai – also nicknamed the “Door to the world” or the “Paris of the East” - is a lively metropolis where tradition fuses with trends of the future.
Design Theme 2012 - “Dragons and Butterflies”
Dragons and Butterflies are not only quintessential Chinese symbols, but also act as opposing elements. These striking opposites have the potential to express the exciting encounter of East Asian and oriental culture meeting the West.
Snarling in the face of 2012 and breathing fire across the months is the dragon, claiming this year as his own. 2012 is the Year of the Dragon in the Chinese calendar and we too, are joining in with Chinese tradition to celebrate the TIA in the year of the dragon.
The dragon is a symbol of the power of the Chinese Emperor and is an essential part of Chinese culture. In China the dragon symbolizes wealth, but above all, it stands for luck, kindness and intelligence. This is why it holds a special place in the hearts of the Chinese.
The Chinese butterfly is in complete contrast to this. It represents love and is a playful and tender being. The symbolic significance of the butterfly stretches back to ancient times. For example, Liang Zhu is a famous Chinese folk legend and love-story where the lovers turn into a pair of coloured butterflies and fly forever side by side in a rainbow-coloured sky. This emotional story embodies the sensitive side of the Chinese culture.
The theme Dragons and Butterflies provides an exciting array of extremes and opposites which can be incorporated into a strikingly creative design piece. So, get inspired, free your mind and let your creative juices flow!
Please kindly notice that you have to sign up the competition and to sumit your creative work before 20th, Feb, 2012.
For further information, please visit www.triumph.com
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