Yesterday, CLSA released a report that the rich Chinese spend 1/4 of their household budgets on the Luxury. Chinese consumptions of Gucci and Prada accounted for 1/3 of the global sales.
Marlies Dekkers has expands in iconic UK department store Harrods.
Spring Series Show of China Sourcing Fair was held by Global Sources from April 12th to 30th. One of its investigations indicated that 85% of the visitors would like to increase or keep the purchase quantity from China in 2012. That is to say that China is still the main procurement market of consumer goods in the world.
Email is still the most favorable way to deliver digital information. However, according to the newest questionnaires, the information transferred by Twitter and Facebook is doing better to persuade people click ¡°Buy¡±.
The 12th Five-year Plan sets up five targets for the development of textile industry till 2015.
Facing the changing international and domestic underwear market, the Chinese underwear market needs to expand marketing channel and enhance product innovation.
Rational consideration and competition upgrade will become the predominant trends in the future Chinese underwear market.
With transformation and upgrade of the China underwear industry, low added value firms are facing more and more challenges. How can they alter this situation? This is an urgent problem to deal with. We hope that more and more underwear labels can make use of this ¡®opportunity¡¯ to cultivate their own brand reputation and systematic management mode.
With success development of foreign brands such as Zara and H&M in the Chinese market, many insiders express their own opinion about difference and advantage of foreign labels in the course of brand operation.
With all the related changes brought by internet, for clothing industry, it¡¯s not your priority to think whether to sell your products online but to consider how to fully use this new media to promote your products.
30 years ago, the world apparel manufacturing center was moved to China for its low-cost raw material...
Fashion is always a key word related to women. Costume, underwear, shoes, jewelry, etc are almost all...
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