Marketing & Sales

The Intimate Story Behind a Lingerie Startup

Jan 27,

Morgan Hermand-Waiche wanted to get his girlfriend fine lingerie but couldn¡¯t afford it. And that got him thinking.

U.S. men¡¯s underwear and women¡¯s lingerie market assessment and forecast

Jan 15,

In 2014, the online store segment contributed 10.5% share to the U.S. men¡¯s underwear market in value terms and is expected to increase to 13.0% by the end of the forecast period. Online store segment contributed 11.5% in value terms to the U.S. women¡¯s lingerie market in 2014 and is expected to exhibit the fastest CAGR of 12.2% over the forecast period.

Furious customers are calling a hot lingerie start-up a 'scam'

Jan 13,

Adore me is facing backlash from its customers because of its subscription model that locks buyers into monthly payments with what consumers say is without clear disclosure of that fact.

SALE LIKE£º Carmen Dalula Full Cup Bra Down To ¡ê55

Jan 11,

Romance and beauty are abundant with this lovely bra from Pleasure State Couture. Meet Carmen Dalula which is currently on sale.

Manchester underwear maker gains global appeal

Jan 06,

Bespoke male underwear manufacturer, Undercrackers, has launched its 2016 range of boxers, briefs and trunks to a worldwide marketplace from its small factory in Eccles, Manchester.

Lingerie Was Behind China's Top Performing IPOs in 2015

Jan 06,

More Chinese consumers prefer branded intimate wear now, due to rising living standards and income levels, according to consultancy Frost & Sullivan¡¯s president of Greater China, Neil Wong.

Un-Retouched Women: What Lingerie Can Teach Marketers Everywhere

Jan 06,

While it seems like it ought to be screamingly obvious by now ¡ª at least for anyone who¡¯s ever watched one of the billion or so Dove-inspired ¡°real-women¡± videos ¡ª women are actually real. And they like it when marketers show them women who look real, too.

Mish Unveils New Shop in Wadebridge

Jan 04,

Cornwall¡¯s top rated independent lingerie specialist, Mish, has relocated from Bodmin to a new, larger premises in one of North Cornwall¡¯s most idyllic town centres, Wadebridge.

Half of lingerie professionals seeking new jobs

Dec 31,

Half of Lingerie Insight readers are actively planning to look for a new job next year, according to the initial findings of our exclusive Salary & Job Satisfaction Survey.

Online delivery growth at four-year high

Dec 31,

nline retail delivery volumes rose 40% between October and November, according to data from the IMRG MetaPack UK Delivery Index ¨C the highest month-on-month growth recorded since the Index launched in 2011.

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